How It Works

First, let's start with the why. "Why did we build this?" And more importantly, "Why will Reward Music help you?"


Reward Music has been built as the ultimate fan engagement platform. Fan engagement is all about harnessing the power of direct connection and direct connection happens when four things happen. We call those four things the Four Pillars of Success. Reward Music is really good at helping you accomplish the Four Pillars of Success.

IMPORTANT Every time you take an action regarding your career, if you think about if the action will enhance or hinder any of the Four Pillars of Success, you will know if you are on the right path. Think of the Four Pillars as your compass to where you want to go.

Those Four Pillars of Success are Permission, Coordination, Dialog, and Trust. Each play a vital role in how the business of your art will function in an era where relationships and networks are paramount. Here’s a breakdown of each pillar:

Pillar One: Permission

Pillar One
Permission

Your platform should be 100 percent focused on signing up strangers to give you permission to market to them.

This is the single most important thing you can do to help yourself in both with Reward Music, and in a connection based economy where transactions happen directly between you, (the company), and your fan, (the customer.) Everything on Reward Music is opted in by your fans. Because we believe in using technology humanely, they are in complete control of their data and can opt out at any time. Your fans give you permission to talk to them, and then the relationship grows from there. Then you own your own permission base. You end up owning your own fan base and you never have to share with social media companies. Since you own it instead of share it, you can easily communicate with each and every fan.

Reward Music works, the average artist is growing their permission base at a rate of +27% annually .

Get as many sign ups as you can. Nothing will grow and sustain your career more than a vast collection of e-mails that you own.

Pillar Two: Coordination

Pillar Two
Coordination

Connection economy customers require that a company has every element of its business coordinated in one spot.

You have a direct connection to your fans and customers. Simplicity wins.

They don’t want product information on one website, fan information on six different social media platforms, a separate website and login for purchasing or order tracking; and then having to go back to social media to proudly show off their purchase.

Everyone and everything must exist in one coordinated system that allows your customers to perform every required function in one simple location. Reward Music does that.

Everything about your art needs to exist in one simple spot.

Simplicity wins.

Pillar Three: Dialog

Pillar Three
Dialog

It’s about dialog, not monolog.

Dialog involves open, two-way communication where feedback and ideas flow freely between you, your fans, and between your fans. It’s not just about broadcasting messages (which is monolog) but actively engaging in meaningful conversations and exchanges. (dialog)

Dialog builds relationships, fosters deeper connections and understanding between parties, enhancing trust and collaboration. Through dialog, you can gather valuable feedback, adapt to changing needs, refine your approach to acquiring new fans, and retaining the ones you have.

There is a fallacy that dialog can’t happen on websites, that it can only happen on social media. When dialog happens on a platform you own, with fans that have signed up to follow you (Permission) and they can engage with you and other fans without leaving the platform (Coordination) your business will grow. It’s really that simple.

Pillar Four: Trust

Pillar Four
Trust

In a connection economy, the power of connection exists between just you and your fans. There is no middle man to take the blame.
Do they trust you? The power of your brand (not band, brand) lives in the minds of your fans and customers. To unleash the power of your brand you first have to establish trust. Trust is built on one thing, consistency. Do you have the platform to prove your consistency? Trust is the foundation upon which all interactions and relationships in the connection economy are built.

Reward Music helps build trust as your platform will virtually always be online, your products are always available for sale and when your fans buy your digital products or stream your content, it will get delivered to your fans devices. We also can produce your wearables and fulfill your merchandise orders with 100% accuracy and even manage returns if something doesn’t fit quite right.

Trust is built on consistency, and Reward Music will constantly be there for you and your fans.

All you have to do is consistently be there for them.